With January now at an end, it’s time now to turn our attention to our favourite day of the year – Valentine’s Day!Last year PWC predicted that people in the UK would spend around £458.7 million on gifts and card, yet the true origin and meaning behind the day is still unknown. After a Christmas spent overindulging the New Year is a good time for reflection on the past and to contemplate new beginnings. For most people this is one of the biggest nights of the year where so much time is put in to deciding where you’re going to go, who’s going to join you and most importantly what you are going to wear! With most dating now being done from behind screens, it can be hard...Overall, Tinder acquired 10,000 users by promoting the app on college campuses alone before shifting their focus from universities to cities.
The app offered users a new, spam-free and stalker-free approach to online dating. But the real key to Tinder’s appeal was the ease of decision-making: the famous swipe feature has affected both the app’s virality and its ultimate success among users.
What’s the key to success in today’s overwhelmed dating app market?
University of Arizona campus, promoting the new dating app at local sororities and fraternities.
In such a society, it’s very easy to forget that it is...
There are many ways to impress on a date, but when you’ve already gone out for drinks a few times and maybe had a stroll in the park, what can you do to take it to the next level?